Sonic Editions
Limited edition music photography, online: a startup I co-founded, profitable in its first year.
Sonic Editions sells limited edition music photography online. I co-founded it in London and led UX, product, brand and the go-to-market campaign.
The go-to-market mixed affiliate, Facebook, Twitter, PR and performance marketing.
services
outcomes
Also sold through Mr Porter and Westwing.
Profitable in year one.
Sonic Editions was profitable in its first year and sells to customers in more than 30 countries.
Prints that belong on a wall.
Each print is a framed, limited edition photograph. We also sold through key online retailers, including Mr Porter and Westwing, and NME.com ran a shop-in-shop for the NME collection.
credits
- Company
- Sonic Editions
- My role
- Co-Founder, Product & Growth
- Based
- London
- Dates
- 2010 to 2011
- Images
- Sonic Editions, soniceditions.com. Photographs belong to their photographers and archives.
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